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IWLCA Announces Partnership Deal with StringKing

By IWLCA Admin, 09/01/21, 9:30AM EDT


IWLCA Announces Partnership Deal with StringKing


The Intercollegiate Women’s Lacrosse Coaches Association (IWLCA) announced today that StringKing has become an official partner to the association and will be the presenting sponsor of the 2021 IWLCA Convention, scheduled for November 17-19, 2021, at the Hilton Anatole in Dallas, TX.

“We are always looking to connect with companies who are driven by innovation, have great customer service, and who can help our coaches do their jobs better – StringKing checked all of these boxes,” said Liz Robertshaw, IWLCA Executive Director. “They have a clear passion for the game and a commitment to investing in women’s lacrosse, both of which we believe can be of great benefit to our IWLCA membership.”

StringKing has become an industry leader in position specific lacrosse sticks, custom fit apparel, and was the first company to create a full-mesh pocket for women’s lacrosse. In 2020, StringKing shifted into producing much needed PPE for companies combatting the COVID-19 pandemic. With the re-emergence of sports, StringKing is again offering a full line of high-performance women's lacrosse products, including sticks, heads, shafts, stringing supplies, and other accessories.

“We’re thrilled to be expanding our partnership with the IWLCA. At StringKing, our goal since day one has been to make the best products in the game accessible to as many people as possible,” explained Matt Schuler, Partner/Sales Director for StringKing. “Working with the IWLCA allows us to align our passion with their mission to cultivate the growth of and promote excellence in intercollegiate women’s lacrosse. The IWLCA Convention is the perfect opportunity for us to experience the wealth of knowledge and depth of passion for the game. It’ll be an invaluable source of information and inspiration for us as we continue to learn about and expand further into women’s lacrosse. We couldn’t be more excited to work with and, more importantly, learn from the IWLCA this year.”

StringKing was the presenting sponsor of the IWLCA Player of the Week award during the spring 2020 season prior to the season being shut down due to COVID-19. This new agreement highlights an expanded commitment to the women’s lacrosse community.


About the IWLCA: The IWLCA is a membership-led, professional association representing the nation’s intercollegiate women’s lacrosse coaches within Division I, II & III of the National Collegiate Athletic Association (NCAA), and the National Association of Intercollegiate Athletics (NAIA). The IWLCA is a 501c(3) nonprofit educational organization. Currently there are over 550 institutional members and over 1,200 coaches participating in NCAA Division I, Division II, Division III, and the NAIA.

About StringKing: StringKing is a leading manufacturer of the highest quality sticks in lacrosse. Their heads, shafts, and mesh are trusted by players of every age and at every level, from youth fields to professional leagues. Outside lacrosse, StringKing also manufactures premium hockey sticks, baseball bats, and custom-fit apparel. To learn more about StringKing, their products, or their company, visit today.